Why are consumers skeptical of recycled goods?

Carla Delgado published a piece exploring consumers’ skepticism of buying ‘recycled goods’, how justified that skepticism is, and what communicators can do to change it. SuCo2’s Daniel Fischer features in the story.

Photo by Vlada Karpovich on Pexels.com

Thanks to the PopSci.com and Carla Delgado for sharing these reflections.

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